How to Hire the Right Legal Marketing Firm
Webinar
Pre-recorded
When your law firm is looking to outsource some or all of its marketing – how do you go about finding the right people to work with?
Different freelancers and agencies have different skill-sets. And marketing for a law firm requires specific knowledge of the relevant ethics rules.
Hiring the wrong people to do your marketing can be an extremely costly mistake.
In this webinar, we break down everything you need to know about finding and hiring the right law firm marketing company. We break down:
- Which services could benefit your firm, and which are likely a waste of money?
- Pricing: What is too good to be true, and what’s a ripoff?
- Hiring freelancers vs. agencies vs. in-house
- Marketers working with your competitors
- Lawyer ethics rules
- The right contract terms that work in your favor
- Getting references
- Benchmarking data and setting realistic expectations
- Tracking your progress and results
And more.
It’s a deep dive into everything you need to know about hiring and working with a law firm marketing agency.
Make sure to bring a pen and paper to take notes, and we’ll see you then!
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