JurisPage will rework your site design and content to turn more visitors into clients.
If your law firm’s website is currently getting a considerable amount of traffic but people aren’t taking the next step and contacting your firm, your website probably isn’t designed to generate leads. JurisPage specializes in conversion-oriented design.
We’ll take your existing content, edit it and reformat it, introducing better calls to action, to subtly influence your website visitors’ behavior. After a few months, you’ll notice more and more of your website visitors are actually filling out your contact forms and calling your office, rather than just browsing your site, then hitting the back button and going to a competitor.
JurisPage provided support well beyond building a website for my law firm. Andrew and Sam were instrumental in taking my firm to the next level. Their insight was spot on. Their attention to detail, level of responsiveness and professionalism was what allowed me to focus on other important aspects of building my firm. I would recommend JurisPage to any attorney looking to build their image in a way that truly and accurately depicts their practice and their mission.
Allison Surowitz, Jurispage Client
Analyze Your Current Site
Our optimization process begins by analyzing your current site. We’ll look at your site’s analytics (we’ll install an analytics solution if you don’t currently have any installed) and determine:
How much traffic your current site is getting
Where that traffic is coming from (e.g. Google search)
What pages are getting the most traffic
What percentage of your site's visitors are actually contacting your firm
Weeks 2 & 3
Develop an Optimization Plan
Using the information gleaned from our analysis, we will determine which pages need optimization and how to optimize them. This plan will include:
A list of target pages that should be generating the most business
A plan for how to funnel visitors to those pages
Design or content changes to those target pages that will increase conversion
Implement And Test
Here is where we actually implement the optimization plan and then test our results. During this stage, we will:
Move your site onto the JurisPage platform
Redesign and rewrite content where necessary
Gather analytics data for the optimized content
Implement ongoing tests to continuously improve your conversion rate
How much does it cost?
That depends on a number of factors including the size of your site, the amount of traffic that you currently have, and the platform that your current site is using. However, the cost is typically $5,000 – $8,000 plus $99/month.
We also recommend (but don’t require) at least 6 months of ongoing optimization at a cost of $500/month.
First, our optimization service is meant for you if you are already getting a considerable (50+ visitors/day) amount of traffic but aren’t seeing results from it. Such websites are likely already ranking well in search engines and so extra precautions must be taken to ensure that these rankings are maintained even as content on your site is changed. Additionally, a large amount of research goes into figuring out what your site visitors are looking for and where they are abandoning your site.
Phone and email support with response times usually within an hour (during business hours). Also, we will add/edit up to 5 pages per month if you have new content or content needs to be tweaked (you must send the changes to be made or the new content to be added). And, of course, unlimited bandwidth and storage space.
No! We think that our service speaks for itself and our customers do too as evidenced by our 0% attrition rate. Though we offer a discount to customers who pay yearly, we are happy to have you on board month-to-month.
While your site may get a slight search engine boost when we move it onto the JurisPage platform, our optimization service is designed to take advantage of your existing traffic, not get you more traffic.