FOR IMMEDIATE RELEASE · February 27, 2026
DENVER, CO — JurisPage, the legal marketing company known for its results-focused website and SEO services for law firms, has been acquired by Ethical SEO Consulting LLC, a Colorado-based legal marketing firm that has served over 113 law firm clients nationwide. The acquisition, effective February 27, 2026, positions JurisPage to significantly expand its service offerings and reach a broader segment of the legal market — specifically the small and mid-market firms that have historically been underserved by high-cost marketing agencies.
New Ownership with Deep Legal Marketing Experience
The acquisition is led by Casey Meraz, who has worked exclusively in legal marketing since 2010. Over the past 16 years, Meraz and his team have built a reputation for ethical, transparent marketing practices — no black-hat tactics, no inflated vanity metrics, and no locking clients into contracts they can't exit. That same philosophy is now the foundation of JurisPage's next chapter.
The new ownership team brings a track record that includes managing SEO, paid search, and digital strategy across practice areas ranging from personal injury and criminal defense to immigration and family law. Their client base spans solo practitioners to firms with multiple offices across several states.
"Most small law firms are getting a bad deal from their marketing companies. They're paying premium prices for templated work, getting vague reports they can't act on, and stuck in long-term contracts that benefit the agency more than the client. That's the problem we're solving at JurisPage. Good marketing shouldn't require a massive budget or a leap of faith."
— Casey Meraz, New Ownership Team
What's Changing: Expanded Services and a New Entry-Level Package
Under new ownership, JurisPage is introducing several additions to its service lineup that reflect where legal marketing is actually heading in 2026:
- Generative Engine Optimization (GEO) — Helping law firms get cited and recommended inside AI-powered search experiences, including ChatGPT, Perplexity, and AI Overviews in Google Search.
- AI Chatbot Integration — Deploying trained chatbots on law firm websites to capture leads after hours, qualify inquiries, and reduce the response time gap that costs firms real business.
- Email Marketing for Law Firms — Building and managing email campaigns that keep past clients engaged and referral sources warm.
- Transparent Pricing — Every service offered through JurisPage will have clear, published pricing. No custom quotes that require a sales call just to learn what something costs.
- Launchpad Package for New Firms — A purpose-built entry-level package for attorneys launching a new practice or transitioning to independence.
What's Not Changing: The Core Commitment
Existing JurisPage clients will see continuity in what made the brand worth acquiring. The focus on results over vanity metrics, the commitment to ethical SEO practices, and the no long-term contract policy are all staying in place. Client relationships built under previous ownership will be honored and supported through the transition with direct communication from the new leadership team.
"We're not coming in to flip this business or extract value from it," Meraz said. "We're here to build something that actually serves attorneys who need real marketing help — not just the ones with $10,000 a month to spend."
Why This Acquisition Matters for Small Firm Attorneys
The legal marketing industry has long been dominated by agencies built around large PI firms with substantial monthly budgets. Solo attorneys and small practices — which represent the majority of law firms in the United States — have often been treated as afterthoughts. They get junior account managers, templated strategies, and reporting that doesn't tie to actual case intake.
JurisPage's new direction is built on a different premise: that a firm with three attorneys deserves the same quality of strategic thinking as a firm with thirty.
Current JurisPage clients: You will be contacted directly by the new leadership team with details on your account status, points of contact, and any service updates. There is no action required on your part at this time. All existing agreements and deliverables remain in effect.
About JurisPage
JurisPage is a legal marketing company providing SEO, website design, paid search, and digital strategy services to law firms across the United States. Founded with a mission to give attorneys access to ethical, results-driven marketing without the complexity or inflated costs common in the legal marketing industry, JurisPage now operates under Ethical SEO Consulting LLC and is expanding its services to reach small and mid-market firms nationwide. Learn more at jurispage.com.
Media Contact: JurisPage Press Office · jurispage.com/contact/