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Law Firm PPC ROI Calculator

See what a pay-per-click campaign could return for your firm. Adjust your practice area, monthly media budget, and collected legal fees per client. These are illustrative scenarios, not a forecast or guaranteed result.

20
Est. Monthly Leads
2
Est. Cases Signed
$30,000
Projected Revenue
6.0×
Revenue / Ad Spend

Illustrative assumptions: $250 per inquiry and 10% of inquiries becoming clients. Leads = media budget ÷ cost per inquiry; clients = leads × close rate (both rounded down); revenue = clients × collected fees. These presets are scenarios, not verified industry averages or forecasts. Use legal fees, not settlement amounts. Management fees, operating costs, collection delays, and taxes are excluded; this is not profit ROI.

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